It’s been about 45 days since I last blogged – it wasn’t something I intended to let go down the drain, but things got pretty hectic in December (I took a job at The North Face so I could earn money). While I had a good holiday season, I found myself somewhat disjointed from PR and learning about it – I came home tired and worked long hours.
But the new year is here and I’m back, ready to begin a new year of learning and experiencing. I should have a lot to write about in the coming months. Last month I was notified that I had been accepted into a very prestigious public relations agency’s internship program. Although I won’t name the firm until I get clarification from my supervisors what the company policy about online communication, I will be pleased to write about pharmaceutical PR (I won’t mention who the clients are, just general trends within the industry and recent changes – if there are any – to regulations). The other thing that has kept me busy is (with the help of several extremely intelligent and driven people) founding a student-run public relations firm at my university. I firmly believe this organization will help the undergraduate students gain some of the necessary professional experience to be competitive for internships and careers. They often tell me they have been turned down because they don’t have enough experience. My hope is that we can develop a student-run firm into a reputable source for capable professional advice and give undergraduate students an opportunity to put the skills they develop in the classroom to practical use. The seven we have recruited are all very bright and will be a fantastic resource for those clients who need affordable communications advice. I’m looking forward to working with them and taking the next steps!
Here are a few things I’d like to include in PRinciples throughout the next couple of months, with a goal of having these consistent by March:
- More photos
- Video
- Consistent links
- Current content
- Audio/podcast
- Industry/practice focus
- Agency examinations
So, new material and media – what’s not to love? Stay tuned…

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